08
CASE STUDY
CLIENT
Entry into a new vertical required a strong start
In the UAE, schools are rated on various parameters in an annual
government
report
Addressing the shortcomings reported is important for schools to build their reputation
However, identifying the right EdTech service partners to fill these gaps was often difficult, as the industry spoke a different vocabulary while promoting their products
Our client was looking to bridge this gap with a comprehensive
marketplace that
would
match schools and service
providers
automatically
Schools in the UAE are made aware of areas for improvement in terms of quality of education, infrastructure, teaching standards and other factors on an annual basis through a governmental report
This annual report is a major consideration for parents and students while making admissions decisions, meaning that schools consciously work to address the highlighted improvement areas to improve their ratings in the annual report
However, with a large number of EdTech service providers in the market, and each offering a wide range of solutions, manually identifying the right solution from the right service provider was a major resource drain for schools
In a nutshell, we needed to set up an EdTech marketplace to facilitate accurate and automated matching of schools’ requirements with service providers’ solutions.
Google Cloud’s AutoML was used to build a custom machine learning model atop the client’s proprietary language framework, to facilitate automated, fast and accurate matching between schools and educational service providers
Schools registering on the portal are administered an assessment questionnaire to capture details about their specific requirements
Educational service providers registering on the portal can enter detailed descriptions about the solutions that they offer
A custom ML algorithm was developed which would then perform the matching between requirements and services offered
Training of the ML algorithm was performed based on solution descriptions from the providers and will continue on an ongoing basis
The trained algorithm identifies solutions that map closely to the submitted needs and matches them automatically
The accuracy level 2 months after go-live has already hit 97.5% - over a period of time, the accuracy will approach 100%
The algorithm also understands the solution descriptions submitted, and automatically moderates whether to list them on the portal or not
The portal includes a meeting platform for meetings to be conducted between schools and providers
Providers are also allowed to run campaigns within the platform, targeted to relevant schools via email, without disclosing the specific schools
The architecture chosen for this particular application took careful consideration of the business requirements and constraints detailed by the client.
The use of ML for automated matching offers a level of speed and accuracy that would be impossible with manual processing or even the use of more conventional technologies.
Google Cloud was chosen as the cloud platform for this solution for it’s powerful ML engine combined with optimal costs for this application
High quality code was ensured at every stage of the software development cycle with code quality checks using SonarQube
Application security was a critical consideration with the application being hosted completely on public domain, and monitoring and detection of security vulnerabilities was achieved through penetration testing using Rapid 7
The portal helped the client fill a gap in the market by giving schools a fast and accurate way to find the solutions they need, while also providing service providers with a platform for promotion to a highly relevant target audience
The high level of automation on the platform makes it a highly scalable new line of business for our client, requiring very little manual intervention or staffing
This degree of scalability also makes it possible to expand the portal to address other geographical markets
Simply put, the new EdTech Marketplace built by CloudNow helped the client make a strong start on their core business objective - entering the competitive education sector.
With CloudNow’s Expert Teams in Your Corner.
DISCOVER
BETTER VALUE. FASTER.
Get in Touch